10 February 2025

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Product Owner Key Skills
Invest in development for 2025!

Use the end of this year’s training budget and book a place for next year’s training.

Take advantage of vouchers with a current price guarantee.   Order Voucher 

The art of product development

Discover how to effectively develop products and maximise profits with tools from Gojko Adzic, a recognised expert and founder of many start-ups. This training will teach you how to revise assumptions and adapt your development strategy to the changing market, engage stakeholders and effectively manage your Backlog.

After the training:

  • You will map key business objectives and define the steps to achieve them.
  • You will conduct Impact Mapping and User Story Mapping sessions with stakeholders.
  • You will learn to focus on product outcomes rather than team ‘velocity’.
  • You will effectively structure even a huge Backlog.
  • You avoid the trap of so-called ‘pet features’ – i.e. ‘CEO’s favourite projects’ and technical functionalities without business value,
  • you will decompose functionalities into easily deliverable elements,
  • You will perform effective prioritisation of ideas based on their value.

Who is the training for:

Product Owner

Product Owners

and investors who want to maximise the benefits of product development

uczestnik szkolenia

Team Members

especially business analysts interested in working effectively with stakeholders and delivering valuable results.

Training scope:

Working with a large backlog
  • Solving the ‘Strory hell’ problem.
  • Techniques for organising large Backlogs (500+ elements).
The art of decomposing large functionalities
  • Creating small valuable elements.
  • Splitting stories that are too big but difficult to split.
  • Technical stories and how to avoid them.
Working with stakeholders
  • Identifying and engaging key stakeholders.
  • Managing competing needs and valuable feedback.
Delivering value
  • Prioritisation based on actual value.
  • Decisions to invest in or drop functionality.
  • Measures of progress better than ‘Story Points’.
Planning in a changing environment
  • Integrating the results of user research into the releasing strategy.
  • Creating a functionality map and release plan in a non-iteration environment.
Visualisation and reporting
  • Techniques for visualising product strategy.
  • Creating valuable performance reports.
Facilitator workshop
  • User Story Mapping and  Impact Mapping.
  • Active participation and effective facilitation of product sessions.

Recommended by students

You will understand what it means and how to manage product. You will be focused on vaue not delivery.
Jakub Drzazga
Best training I attended in last few years. Gojko has a huge experience and share a lot of practical advices, that would be hard to get in a different way.
Rory MacDonald

Meet the trainer:

Picture of Gojko Adzic

Gojko Adzic

Gojko is the author of groundbreaking tools like ‘Specification by Example’ and ‘Impact Mapping’, which have revolutionised the approach to testing and work planning. As an acclaimed trainer and consultant, Gojko specialises in the practical application of Agile and Lean methods, helping software teams achieve better results.

As part of the Product Owner Key Skills training you will receive:

  • an intensive workshop,
  • the book Impact Mapping,
  • the book Fifty Quick Ideas To Improve Your User Stories,
  • access to a discussion group of trainees from around the world.

Frequently Asked Questions:

Are there discounts available if I choose to pay for the course with my own funds?

Yes, we offer special discounts for those who choose to pay for the course with their own funds. Please contact us to discuss individual terms.

Is it possible to spread the course payment into installments?

Yes, we offer the possibility of spreading the payment into convenient installments. For more information and details, please contact us.

Can I purchase a voucher for the training?

Yes, you can purchase a Training Voucher which will be valid for 12 months

Do I have to accept any terms and conditions before taking the training?

Yes, by registering for training, you accept the terms and conditions of participation

What are the rules on payment for training?

The final price of the training is based on the date of registration, not the date of payment of the invoice.

What if I am unable to attend the training after purchasing a ticket?

You can cancel your participation up to 7 days before the start date of the training or move to another available date.

What is included in the price?

The price includes:

  • training materials and diploma (digital for online training).
  • for Certified ScrumMaster training, the cost of taking the Certified ScrumMaster exam and one possible revision.
  • cost of certification and membership fees in accrediting organisations for certified courses.
  • lunch and coffee breaks for classroom courses.

The price does not include:

  • accommodation and travel costs for participants.

Not sure which training to choose?

Let’s talk:
Bogdan Brześciński

Bogdan Brześciński

+48 881 300 593
office@procognita.com

Product Owner Key Skills
10 February 2025

Training registration

To book your place, fill in the form below.