Develop your skills in product development strategy management in an advanced two-day workshop. You will learn how to create and implement innovative strategies that go beyond backlog management. You will learn tools and techniques to generate, validate ideas and effectively manage products in a dynamic environment.
After the training:
- You will understand and apply core business models, adapting them to your product.
- You will define business objectives and metrics to make data-driven decisions.
- You will identify the growth phase of your product and choose the right direction for development.
- You will define operational markets and create strategies to expand them.
- You will conduct research on user expectations and adapt the product to their needs.
- You will manage difficult meetings and conversations using tools that support collaboration.
- You will understand the value of engineering practices that improve product quality.
- You will select effective methods for coordinating work in a multi-team environment.
Who is the training for:
Product Owners
who want to acquire advanced product management tools and techniques.
Managers
who want to develop skills to create valuable products.
Training scope:
The role, responsibilities, and challenges of a Product Owner.
- Product Ownership in your company.
- Strong Product Ownership and its consequences for the product and organization.
The product and its place in the market.
- Defining business goals (Lean Canvas).
- Success criteria and methods for assessing whether the product meets them.
- Understanding user needs (Empathy Map).
- Defining the market and strategies for its expansion.
Product strategy and development.
- Product growth phases.
- Generating development areas based on user feedback (User Journey Mapping).
- Prioritizing ideas at the strategy level (Impact Mapping).
- Assessing the product’s development direction.
- Types of metrics and their significance.
- Customer funnel and its impact on the product.
- Avoiding pitfalls in the product discovery process.
- Validation methods for assumptions, such as A/B testing, interviews, and paper prototyping.
Working with stakeholders.
- Prioritization and negotiation techniques.
The engineering aspect of the product.
- Technical debt: its origins, consequences, and removal methods.
- Engineering practices from the domain of Extreme Programming (XP).
- Definition of Done and acceptance criteria.
Scaling
- Delivering a single product with multiple teams (LeSS).
- Techniques for coordinating and integrating work.
Product Review and Product Backlog refinement.
- Facilitation techniques to enhance these events.
Recommended by students:
Meet the trainers:
Tomasz Wykowski
The only Polish Certified Scrum Trainer, CST accredited by Scrum Alliance and LeSS-Friendly Scrum Trainer accredited by LeSS Company with over 20 years of experience in the IT industry. He specializes in digital transformations, helping organizations around the world successfully implement improvements. As an inspirational speaker and author, Tomasz is committed to developing leaders and teams, promoting a culture of innovation and continuous improvement.
Justyna Wykowska
Product coach and expert in iterative delivery of beyond software products. For 20 years, she has been helping companies improve their products, adapting them to changing market and customer requirements. She works with companies ranging from young, thriving start-ups to multinational corporations.
As part of the Advanced Certified Scrum Product Owner training, you will receive:
- interactive workshops full of simulations and discussions without PowerPoint or boring lectures, led by practitioners following the Training From the Back of the Room approach,
- unique materials from our trainers, handouts and materials to further enhance your knowledge,
- a personal certificate of completion of the training,
- Advanced Certified Scrum Product Owner certificate if you already have a Certified Scrum Product Owner certificate.
Frequently Asked Questions:
Are there discounts available if I choose to pay for the course with my own funds?
Yes, we offer special discounts for those who choose to pay for the course with their own funds. Please contact us to discuss individual terms.
Is it possible to spread the course payment into installments?
Yes, we offer the possibility of spreading the payment into convenient installments. For more information and details, please contact us.
Can I purchase a voucher for the training?
Yes, you can purchase a Training Voucher which will be valid for 12 months
Do I have to accept any terms and conditions before taking the training?
Yes, by registering for training, you accept the terms and conditions of participation
What are the rules on payment for training?
The final price of the training is based on the date of registration, not the date of payment of the invoice.
What if I am unable to attend the training after purchasing a ticket?
You can cancel your participation up to 7 days before the start date of the training or move to another available date.
What is included in the price?
The price includes:
- training materials and diploma (digital for online training).
- for Certified ScrumMaster training, the cost of taking the Certified ScrumMaster exam and one possible revision.
- cost of certification and membership fees in accrediting organisations for certified courses.
- lunch and coffee breaks for classroom courses.
The price does not include:
- accommodation and travel costs for participants.
Will I be able to get any certification after the training?
Yes, after completing the training you will be certified as an Advanced Certified Scrum Product Owner as long as you are already certified as a Certified Scrum Product Owner
Is the training completed with an exam?
No, the participant does not take an exam after the training. The Advanced Certified Scrum Product Owner certification only requires the completion of training, having Certified Scrum Product Owner certification and a year of experience working in Scrum.
