Advanced Certified Scrum Product Owner

Take your product development skills to the next level

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Who is the training for:

Product Owner

Aspiring to reach the next level and acquire effective work tools.

Manager

Seeking to create valuable products.

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Advanced Certified Scrum Product Owner - Product Strategy Creation

Begin managing product development strategy. During the two-day workshops, you will find that product development goes far beyond managing the Backlog. You will learn about tools and techniques that will help you generate innovative ideas and quickly verify them. During the training, you will have the opportunity to deepen your knowledge, share experiences, and practice all the tools in safe, yet realistic conditions.

After the training:

You will understand the basic business models of products and adapt them to your own product.
You will define business objectives, choose the right metrics to make data-driven decisions.
Based on the product development cycle, you will determine the growth phase of your product and choose the appropriate development directions.
You will identify the markets in which your product operates and create strategies to expand their reach.
You will conduct user expectation research and adapt the product to their real needs.
You will deal with difficult meetings and conversations using tools that support collaboration with stakeholders.
You will understand the value and support the implementation of engineering practices that improve product quality.
You will choose the most effective methods for coordinating work in a multi-team environment.

Training scope:

The role, responsibilities, and challenges of a Product Owner.

Product Ownership in your company.
Strong Product Ownership and its consequences for the product and organization.

The product and its place in the market.

Defining business goals (Lean Canvas).
Success criteria and methods for assessing whether the product meets them.
Understanding user needs (Empathy Map).
Defining the market and strategies for its expansion.

Product strategy and development.

Product growth phases.
Generating development areas based on user feedback (User Journey Mapping).
Prioritizing ideas at the strategy level (Impact Mapping).
Assessing the product's development direction.
Types of metrics and their significance.
Customer funnel and its impact on the product.
Avoiding pitfalls in the product discovery process.
Validation methods for assumptions, such as A/B testing, interviews, paper prototyping.

Working with stakeholders.

Prioritization and negotiation techniques.

The engineering aspect of the product.

Technical debt: its origins, consequences, and removal methods.
Engineering practices from the domain of Extreme Programming (XP).
Definition of Done and acceptance criteria.

Scaling

Delivering a single product with multiple teams (LeSS).
Techniques for coordinating and integrating work.

Product Review and Product Backlog refinement.

Facilitation techniques to enhance these events.

Recommended by students:

Monika Szczepaniak

I highly recommend the training courses at ProCognitia. Justyna and Tomek are individuals who will answer every question and, with the vast knowledge they possess, they can inspire and interest everyone. The training courses are excellently prepared regarding materials, tools, and schedule. Completing the CSPO course at ProCognitia two years ago encouraged me to return, so when the A-CSPO course became available, I had no doubts that I wanted to participate. Impressions from A-CSPO? Even better! Even more interesting tools, even broader expert knowledge, and even more inspiration :)

Artur Niemirski, Product Owner, SoftwareOne

I highly recommend the training courses conducted by ProCognita! There's only a trace amount of theory; everything is based on group collaboration, which provides a much better understanding of the subject and all kinds of techniques.

Aneta Kubańska, Senior Business Product Manager, Allegro

If you want solid content and practice in one training, then ProCognita is the only choice. I've been to 3 different trainings, and each time I come out with practical solutions that I can and want to apply in my work. Highly recommended!

As part of the Advanced Certified Scrum Product Owner training, you will receive:

16 hours of interactive training without PowerPoint and boring lectures, accompanied by ProCognita trainers.
The Advanced Certified Scrum Product Owner (A-CSPO) certificate, as well as the renewal of current Scrum Alliance certificates.
A set of materials for the Product Owner, and a training completion diploma.
Lunch and coffee breaks.