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Gain the skills you need to effectively discover user needs and create products that deliver real value. During this hands-on, two-day training, you will learn how to go through the entire Product Discovery process, from defining needs to testing solutions.
This training is perfect for Product Owners, Product Managers, designers, and anyone who wants to deepen their skills in creating user-centric products. This training will give you a better understanding of how to conduct an iterative process of discovery and delivery of product.
At the Product Discovery & Delivery training you will:
- Understand the product development phases and go through the entire cycle from idea to implementation.
- Define user value and business value of the product.
- Understand the Product Discovery cycle and learn how to use it effectively.
- Optimize the MVP creation process and learn to use decomposition techniques and iterative product development.
- Gather valuable feedback from users and stakeholders.
- Analyze user experience and identify areas for improvement.
- Discover the secrets of product metrics and focus on the data that matters.
- Apply the build-measure-learn process to improve products continuously.
Who is the training for:
Product Owners
who wants to discover and verify user needs effectively.
Product Managers
looking for practical tools for creating product development strategies.
Training Scope:
Product development phases and methods of measuring them
- Lean Stages of Grow
- Customer funnel and its consequences for the product
Product metrics
- Types of metrics and selecting the right ones
Defining product value
- Creating an engaging vision
- Product definition based on Lean Product Canvas
- Success criteria
- Market products vs. internal products
Getting to know users and understanding their needs
- Personas
- Empathy Map
- Conducting user interviews
Minimum Viable Product
- What is MVP and why do we create it
- Decomposition techniques and their application
Product Discovery Cycle
- What is Product Discovery and what phases does it consist of
- Idea generation techniques
- Decision-making methods
- Paper Prototyping and other methods of idea validation
User Experience in action
- What is UX and what influences it
- User Journey Map
- Analysis of qualitative and quantitative data
- Bug or feature – how to tell the difference
Planning and roadmap
- Impact mapping as a multidimensional planning tool
- User stories and other forms of communicating requirements
Working with stakeholders
- Negotiation techniques
Implementation, maintenance and development
- What is technical debt and how to address it
Polecane przez kursantów:
Meet the trainer:
Justyna Wykowska
Product coach and expert in iterative delivery of beyond software products. For 20 years, she has been helping companies improve their products, adapting them to changing market and customer requirements. She works with companies ranging from young, thriving start-ups to multinational corporations.
As part of the Product Discovery & Delivery training, you will receive:
- interactive workshops full of simulations and discussions without PowerPoint and boring lectures, led by practitioners in line with the Training From the Back of the Room approach,
- unique materials from our trainers, cheat sheets and materials for further expansion of knowledge,
- a personalized training completion certificate.
Frequently Asked Questions:
Are there discounts available if I choose to pay for the course with my own funds?
Yes, we offer special discounts for those who choose to pay for the course with their own funds. Please contact us to discuss individual terms.
Is it possible to spread the course payment into installments?
Yes, we offer the possibility of spreading the payment into convenient installments. For more information and details, please contact us.
Can I purchase a voucher for the training?
Yes, you can purchase a Training Voucher which will be valid for 12 months
Do I have to accept any terms and conditions before taking the training?
Yes, by registering for training, you accept the terms and conditions of participation
What are the rules on payment for training?
The final price of the training is based on the date of registration, not the date of payment of the invoice.
What if I am unable to attend the training after purchasing a ticket?
You can cancel your participation up to 7 days before the start date of the training or move to another available date.
What is included in the price?
The price includes:
- training materials and diploma (digital for online training).
- for Certified ScrumMaster training, the cost of taking the Certified ScrumMaster exam and one possible revision.
- cost of certification and membership fees in accrediting organisations for certified courses.
- lunch and coffee breaks for classroom courses.
The price does not include:
- accommodation and travel costs for participants.
